Two book recommendations for you today. Both will help you level up as a business owner and make more profit, especially in these interesting times.
Company of One by Paul Jarvis
Paul Jarvis’s book Company of One is an excellent read on Why Staying Small Is the Next Big Thing.
What if the real key to a richer and more fulfilling career was not to create and scale a new start-up, but rather, to be able to work for yourself, determine your own hours, and become a (highly profitable) and sustainable company of one? Suppose the better-and smarter-solution is simply to remain small? This book explains how to do just that.
Company of One on Kindle is $2 on US Amazon and $3 on CA Amazon.
The book is worth buying at any time, but with this crazy low price, you should snap it up immediately.
Here’s your link: https://www.amazon.com/Company-One-Staying-Small-Business/dp/1328972356
Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine Hardcover by Mike Michalowicz
Profit First is a great book for working out profitability.
Conventional accounting uses the logical (albeit, flawed) formula: Sales – Expenses = Profit. The problem is, businesses are run by humans, and humans aren’t always logical.
Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accounting to flip the formula: Sales – Profit = Expenses.
Just as the most effective weight loss strategy is to limit portions by using smaller plates, Michalowicz shows that by taking profit first and apportioning only what remains for expenses, entrepreneurs will transform their businesses from cash-eating monsters to profitable cash cows.
Profit First is $14.99 on US Amazon and very much worth the price.
We read Profit First in Freelance Camp’s Book Club (https://freelance.camp) at the start of the year, and everyone enjoyed it.
By the way, if you’re looking to start selling profitable, paid discovery sessions in 2020, grab a copy of Quick Start Roadmapping Sessions and get started with everything you need: https://kaidavis.com/roadmapping/