Normalize πŸ‘ Audio-Only πŸ‘ Zoom πŸ‘ Calls

Not to jinx anything, but today was the first time in a long time where I had 4+ client/business calls in a day, and my brain isn’t a steaming puddle of mush by the end of the day.

When the pandemic started and everything became a Zoom call, it was a slow boil for me. After a few months, I had to ruthlessly cut back on all my calls — masterminds, communities, clients, leads, podcast interviews, etc. — because that much time on calls (and on camera) was not working for me.

So, I adjusted. Deferred and canceled all the meetings and calls that I could. And I waited for things to change.

Then, thanks to a tweet from my buddy Joel Hooks (@jhooks of, I started to noodle on switching to audio-only Zoom calls.

After all, where’s the value in a call with me?

  • Is it from my gorgeous face on the call? (😍)
  • Or does the value come from the conversations and the sharing of ideas?

(A little from column A, a lot from column B.)

So, I started experimenting.

On Zoom calls with close colleagues or friends, I’d say, β€œHey, can we just do audio-only or audio + screen share today?” And 100% of the time, people said yes (and a few thanked me for suggesting it).

Today was a Big Call Day. Client meetings and a few calls with colleagues.

On each call, I said, β€œHey, let’s do audio-only today.” No one objected, the calls were great, and I feel fine.

Take today’s letter as a point of encouragement: if you too are stressed out, tired, and just completely over being on video calls all the time, say to people, β€œI can do audio-only.” It will be fine.



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