Kai’s Picks #3: The Strategy of Preeminence by Jay Abraham

Kai’s Pick: The Strategy of Preeminence by Jay Abraham

The Strategy of Preeminence is a concept that focuses on becoming the most trusted advisor in your market. It boils down to “I’m not trying to sell you – I want to serve you.”

I love The Strategy of Preeminence. This is a concept (and 30-minute video) that I shared at a conference I hosted in Portland, Oregon (HallwayConf, 2019) for SaaS/Internet business owners. The Strategy of Preeminence in this video resonated so well with the owner/founder of a 7-figure education company that it’s become part of their core business strategy.

Set aside 30-minutes to watch this video, it’s a valuable mindset to cultivate in your business: https://www.youtube.com/watch?v=2Gw14EJkzYs.

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