Kai Davis

Growth + marketing tips for indie creators

Kai Davis

Growth + marketing tips for indie creators



2021
July
25 Build A Moat; Keep The Tire Kickers Out
23 “I don’t know if I can sell strategy”
May
13 The Dreaded “What are your rates?” Question
March
23 The ‘Not Now’ List
February
12 Ask this question on your initial sales calls
January
6 Feast


2020
December
29 Your quarterly reminder to charge more
16 How To Make Ice Cubes Out Of Icebergs
October
28 “If you were gonna write the proposal for free anyway, why not just try charging any amount of money for it?”
20 Follow-up is where fortunes are made
20 Spooky, scary lead-generation powers
16 3 lessons from getting stiffed by a client
July
22 The connective tissue around productized services
10 Activity-Based Lead Generation
8 Revisiting The Law of Raspberry Jam
June
23 Premium Pricing For Priority Projects?
16 Onboarding You
9 How on earth do you get people to respond to your outreach (without feeling slimy, sales-y, or overly self-promotional)?
May
31 187’ing Proposals
31 Creating Productized Offers
31 How do you build a simple one-pager site for your business?
31 Your quarterly reminder: Charge More!
April
7 Follow-up Friendly
March
31 Levels of Consulting (100 – 400+)
February
10 It’s never too late to follow-up


2019
September
21 Become a Follow-Up Fanatic
13 Damn. Fine?
7 Time Debt 🕰️ 💸
August
7 BattleBoard
June
15 Productized Services: Strategy or Implementation?
May
7 “It’s so incredible to finally be understood.”
March
30 Today? You start building your email list
13 Monetarysearch


2018
November
28 You’re not in the mind 🧠 reading business
15 Becoming a “Consulting Niche Celebrity”
October
3 “Small Business” Positioning


2017
December
10 Simplified Client Acquisition With Positioning
7 Charge More
6 Do Less
November
30 Charge More: “Minimum Billing Units”
30 Packaged Services
August
24 Setting Up Business Next To A River of Money
July
13 How do you get your name known as a freelancer?
June
27 Write Great Emails
19 Writing An Email Pitching a Guest Post
16 “I love how the book has one singular goal: Get you on podcasts!”
16 Standard Operating Procedures: The Foundation of a Freelancing or Consulting Business
16 What avocado toast has to do with follow up
16 “Did you get that thing I sent you?”
16 Directives
14 Small Asks First
7 "How do I build a list of influencers in my industry?"
May
29 Business Time
10 Drumming Up Business In A Famine
April
10 “The 3 Rs” of getting clients: Repeat Projects
10 How to find anyone’s email address
8 “The 3 Rs” of getting clients: Relationships
6 “The 3 Rs” of Getting Clients: Referrals
March
30 The Inverse Email Law
30 Escape From The Valley of Feast and Famine
14 Get More Clients With Referrals
10 I didn’t have confidence in my strategy…
8 Why ‘build a relationship’ first in outreach?
7 Why Make Yourself Obsolete In Your Own Business?
2 How do you reach out to prospective buyers?
1 What’s the right way to approach writing a book?
February
27 The $30,000 Consulting Mistake
23 Get More Clients With Better Positioning
22 Levels of Consulting
16 What Larry David taught me about the secret of meetings
14 Fuck Feast or Famine
13 What’s your first email you send as a Cold Outreach email?
10 When should you start reaching out to podcast hosts?
10 The Reading List
10 Introduction to Productized Consulting
January
2 Scoping Productized Services


2016
December
4 The time I landed a $5,000 project by commenting on Reddit
November
28 Building Your Consulting Pipeline
October
21 What's the best use of the link in the "show notes" for a podcast episode?
August
21 The Importance of Writing You Focused Emails
8 The Magic Google Search
May
25 Why guest on podcasts?
19 The Secret To Infinite Guest Articles
2 Freebie Offerings and Educational Courses For Consultants
March
21 MicroConf: Attendee’s Guide
February
12 Is Productized Consulting really a good fit for your business?
4 How do I create a list of podcast owners I should reach out to about appearing?


2015
October
30 How do you write an email to get on a podcast?
May
18 Evergreen Launches for Consulting
9 How to Hire a Part-Time Employee
6 How do you follow up with a prospect?
4 How do you transition your existing customers to productized services?
April
27 How do you deal with a prospect no-show?
January
22 Ask Kai: What should I do to promote a great article, product, or course?
2 How do I get more traffic?


2014
November
26 Thinking About Annual Goals
October
28 Authority Interviews
July
8 Roadmapping Sessions


2012
March
26 Five Year Plans