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About Your Homepage…

Here’s a quick exercise for you, my friend:

  1. Open up a new browser window
  2. In one tab, open your own website’s homepage
  3. In the other tab, open your own website’s about page
  4. Now, read each page in turn

(If you don’t have a website for your business, may I suggest [http://carrd.co]?)

Which page is more interesting to you, as a reader? Your homepage or your about page?

Which page better answers your questions, if you were a prospect? Your homepage or your about page?

Bonus points if you hit reply and share links to your homepage and about page with me.

Later this week: my grand hypothesis revealed! 



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