Two years ago, I started carrying small care kits in my car: a paper bag packed with a few granola bars, a cliff bar, and a bottle of water. Whenever I passed by a homeless person, I’d stop, offer them a care kit, and take a few minutes to talk with them, person to person. I’ve been doing this for two years now. I always wish I could do more. So why not do more?
When The Kewl Shop wanted to increase their organic search traffic, they approached me to manage their Digital Outreach campaign and build high-quality, relevant, merit based links to their website.
At the end of our work together, we saw The Kewl Shop’s organic search traffic increase by over 300%.
When it comes to generating more traffic for your website, the best options help your website accomplish a number of different outcomes: They establish your authority as an expert in your industry with your audience They create linkable assets for your business, assets that help your website continue to generate links with little effort on
When you think about investing in Search Engine Optimization, you need to think about the outcome you want Search Engine Optimization to help you achieve.
If the outcome you’re targeting is “More Traffic” and links help you achieve that outcome, how do you attract links to your website? And what type of links do you want to attract?
We’re all seen ads for ‘$199/month Link Building Services’ that ‘guarantee’ you first page rankings. Is that enough to increase your traffic? And if not, what do you need? Why do you need it? How do you get it?
My friends Kurt and Paul had me on the Unofficial Shopify Podcast to talk about Shopify eCommerce SEO.
This is the Unofficial Shopify Podcast with Kurt Elster and Paul Reda, your resource for growing your Shopify business sponsored by Ethercycle.